Orly – Orly Shelef

By Orly December 18, 2022 In Product Management

Who is responsible for your experience?

You may have come across various roles that revolve around the end user. But what exactly do these roles entail, and how do they all fit together to create a

an image of the word relationship built with big letters

By Orly May 20, 2022 In Product Management

UXers, your most important user, is your client!

As a UX expert, when I hear or see the letters ‘UX,’ I envision a flawless, accurate, and enjoyable user experience built on a trustworthy relationship between the end-user and

By Orly April 13, 2020 In UX/UI

Availability as a principle of user experience

Every UX Designer has his views and best practices. We all have a guidebook created through time and experience. I want to share mine with you. When I create, I

By Orly December 28, 2019 In UX/UI

Engagement as a principle of user experience

Every UX Designer has his views and best practices. We all have a guide book created through time and expertise. I want to share mine with you. When I create,

By Orly December 7, 2019 In UX/UI

Control as a principle of user experience

Every UX Designer has his views and best practices. We all have a guide book created through time and experience. I would like to share mine with you. When I

By Orly November 26, 2019 In UX/UI

UX: What, How and Why should you

I’m here to explain once, and for all the meaning of life. just kidding, I will write about the what-how-and-why UX is necessary. Ready? Here we go! I’m assuming that if you’re already

By Orly November 17, 2019 In UX Review

Letters from a concerned user II

Dear God, I mean google, I mean Gmail (Maaaan…Sorry, got a little excited) You are definitely one of my Faves! And what’s not to love?! you were among the first

By Orly November 16, 2019 In UX Review

Letters from a concerned user III

Today’s recipience for my user-friendly affection are Netflix, Amazon Kindle, and Instagram. Let’s do this! Not sure what you are doing here? You should probably start here: Letters from a

By Orly November 15, 2019 In Product Management

It’s personal, not just business

On our way home, my eldest muppet suddenly sprung towards the nearest bus stop. He stops in front of a printed advertisement behind a glass-covered wall. As I get closer,

By Orly November 9, 2019 In UX Review

Letters from a concerned user I

First and foremost, I am a user. If it won’t load fast enough, will I not swear? (Hell, Yeah!) The fact that I live and breath UX does not automatically make me

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